{"id":4943,"date":"2026-02-04T13:04:42","date_gmt":"2026-02-04T13:04:42","guid":{"rendered":"https:\/\/iwis.io\/?post_type=portfolio&#038;p=4943"},"modified":"2026-02-17T17:52:23","modified_gmt":"2026-02-17T17:52:23","slug":"salesforce-marketing-cloud","status":"publish","type":"portfolio","link":"https:\/\/iwis.io\/de\/results\/salesforce-marketing-cloud\/","title":{"rendered":"\u0410\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0456\u044f \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0438\u0445 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439 SWEET.TV \u0437\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e Salesforce Marketing 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\u0443\u043a\u0440\u0430\u0457\u043d\u0441\u044c\u043a\u0438\u0445 OTT-\u0441\u0435\u0440\u0432\u0456\u0441\u0456\u0432, \u0449\u043e \u043f\u0435\u0440\u0435\u0442\u0432\u043e\u0440\u044e\u0454 \u043f\u0435\u0440\u0435\u0433\u043b\u044f\u0434 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443 \u043d\u0430 \u043f\u043e\u0432\u043d\u043e\u0446\u0456\u043d\u043d\u0438\u0439 digital-\u0434\u043e\u0441\u0432\u0456\u0434 \u0434\u043b\u044f \u043c\u0456\u043b\u044c\u0439\u043e\u043d\u0456\u0432 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432 \u0432 \u0423\u043a\u0440\u0430\u0457\u043d\u0456 \u0442\u0430 \u0437\u0430 \u0457\u0457 \u043c\u0435\u0436\u0430\u043c\u0438. \u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u043f\u0440\u043e\u043f\u043e\u043d\u0443\u0454 \u0441\u043e\u0442\u043d\u0456 \u043a\u0430\u043d\u0430\u043b\u0456\u0432, \u0432\u043b\u0430\u0441\u043d\u0456 \u043f\u0440\u0435\u043c\u2019\u0454\u0440\u0438, \u043f\u0456\u0434\u0442\u0440\u0438\u043c\u043a\u0443 Smart TV. \u0422\u0443\u0442 \u0443\u0441\u0435 \u043f\u0440\u0430\u0446\u044e\u0454 \u0448\u0432\u0438\u0434\u043a\u043e, \u0437\u0440\u0443\u0447\u043d\u043e \u0442\u0430 \u043b\u0435\u0433\u0430\u043b\u044c\u043d\u043e. \u0421\u0435\u0440\u0432\u0456\u0441 \u043f\u043e\u0454\u0434\u043d\u0443\u0454 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0456\u0441\u0442\u044c \u0437 \u0432\u0438\u0441\u043e\u043a\u043e\u044e \u044f\u043a\u0456\u0441\u0442\u044e, \u0437\u0430\u043b\u0438\u0448\u0430\u044e\u0447\u0438\u0441\u044c \u043c\u0430\u043a\u0441\u0438\u043c\u0430\u043b\u044c\u043d\u043e \u043f\u0440\u043e\u0441\u0442\u0438\u043c \u0443 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u0456.","portfolio_about_problem_title":"\u041f\u0440\u043e\u0431\u043b\u0435\u043c\u0430 \u043a\u043b\u0456\u0454\u043d\u0442\u0430","problem_item_text_default":"<span style=\"font-weight: 400;\">\u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u0430\u043a\u0442\u0438\u0432\u043d\u043e \u0437\u0440\u043e\u0441\u0442\u0430\u0454, \u0430\u043b\u0435 \u0437 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0443\u0432\u0430\u043d\u043d\u044f\u043c \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0456\u0457 \u0440\u0443\u0447\u043d\u0456 \u043f\u0440\u043e\u0446\u0435\u0441\u0438 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457 \u043f\u0435\u0440\u0435\u0441\u0442\u0430\u043b\u0438 \u0441\u043f\u0440\u0430\u0432\u043b\u044f\u0442\u0438\u0441\u044c \u0456\u0437 \u043d\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043d\u044f\u043c. \u0421\u0442\u0430\u043b\u043e \u043e\u0447\u0435\u0432\u0438\u0434\u043d\u0438\u043c, \u0449\u043e \u0431\u0435\u0437 \u0446\u0435\u043d\u0442\u0440\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u043e\u0457 CRM-\u0441\u0438\u0441\u0442\u0435\u043c\u0438 \u0441\u0435\u0440\u0432\u0456\u0441 \u0432\u0442\u0440\u0430\u0447\u0430\u0454 \u043f\u043e\u0442\u0435\u043d\u0446\u0456\u0430\u043b \u0437\u0430\u043b\u0443\u0447\u0435\u043d\u043d\u044f \u0442\u0430 \u0443\u0442\u0440\u0438\u043c\u0430\u043d\u043d\u044f \u043f\u0435\u0440\u0435\u0434\u043f\u043b\u0430\u0442\u043d\u0438\u043a\u0456\u0432.<\/span>\r\n\r\n<b>\u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u0432\u0438\u043a\u043b\u0438\u043a\u0438:<\/b>","portfolio_about_problem_items":[{"portfolio_about_problem_item_text":"\u0432\u0456\u0434\u0441\u0443\u0442\u043d\u0456\u0441\u0442\u044c \u0454\u0434\u0438\u043d\u043e\u0457 CRM-\u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0438 \u0434\u043b\u044f \u0437\u0431\u043e\u0440\u0443 \u0442\u0430 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f \u0434\u0430\u043d\u0438\u0445;"},{"portfolio_about_problem_item_text":"\u0441\u043a\u043b\u0430\u0434\u043d\u0456\u0441\u0442\u044c \u0443 \u043f\u043e\u0431\u0443\u0434\u043e\u0432\u0456 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0456\u0432 \u0456 \u0441\u0446\u0435\u043d\u0430\u0440\u0456\u0457\u0432 \u0432\u0437\u0430\u0454\u043c\u043e\u0434\u0456\u0457;"},{"portfolio_about_problem_item_text":"\u0440\u0443\u0447\u043d\u0435 \u043d\u0430\u043b\u0430\u0448\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u0440\u043e\u0437\u0441\u0438\u043b\u043e\u043a \u0456 \u0437\u0430\u0442\u0440\u0438\u043c\u043a\u0438 \u0443 \u0432\u0456\u0434\u043f\u0440\u0430\u0432\u0446\u0456;"},{"portfolio_about_problem_item_text":"\u043d\u0435\u043c\u043e\u0436\u043b\u0438\u0432\u0456\u0441\u0442\u044c \u0432\u0456\u0434\u0441\u0442\u0435\u0436\u0435\u043d\u043d\u044f \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0430 \u0432 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u043c\u0443 \u0447\u0430\u0441\u0456;"},{"portfolio_about_problem_item_text":"\u043d\u0438\u0437\u044c\u043a\u0430 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044c \u0440\u0435\u0430\u043a\u0442\u0438\u0432\u0430\u0446\u0456\u0439\u043d\u0438\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0439;"},{"portfolio_about_problem_item_text":"\u043f\u043e\u0442\u0440\u0435\u0431\u0430 \u0432 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u043e\u043c\u0443 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0456 \u0442\u0430 \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u0438\u0445 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0456\u044f\u0445."}],"problem_item_text_default_second":"<span style=\"font-weight: 400;\">\u0417\u0430\u0432\u0434\u0430\u043d\u043d\u044f\u043c \u0431\u0443\u043b\u043e \u0432\u043f\u0440\u043e\u0432\u0430\u0434\u0438\u0442\u0438 CRM, \u044f\u043a\u0430 \u043f\u0440\u0430\u0446\u044e\u0454 \u0437\u0430 \u043b\u043e\u0433\u0456\u043a\u043e\u044e \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0446\u044c\u043a\u043e\u0433\u043e \u0434\u043e\u0441\u0432\u0456\u0434\u0443.<\/span>","portfolio_about_problem_image":4971,"portfolio_details_label":"\u0414\u0435\u0442\u0430\u043b\u0456 \u043f\u0440\u043e\u0454\u043a\u0442\u0443:","portfolio_details_title":"\u041e\u0441\u043d\u043e\u0432\u043d\u0456 \u0444\u0430\u043a\u0442\u0438 \u043f\u0440\u043e \u043f\u0440\u043e\u0454\u043a\u0442","portfolio_details_cards":[{"portfolio_details_card_type":"text","portfolio_details_card_title":"5 \u043c\u0456\u0441\u044f\u0446\u0456\u0432","portfolio_details_card_image":null,"portfolio_details_card_text":"\u0422\u0440\u0438\u0432\u0430\u043b\u0456\u0441\u0442\u044c \u043f\u0440\u043e\u0454\u043a\u0442\u0443"},{"portfolio_details_card_type":"text","portfolio_details_card_title":"\u0421\u0435\u0440\u0435\u0434\u043d\u0456\u0439","portfolio_details_card_image":null,"portfolio_details_card_text":"\u0420\u043e\u0437\u043c\u0456\u0440 \u043f\u0440\u043e\u0454\u043a\u0442\u0443"},{"portfolio_details_card_type":"image","portfolio_details_card_title":"","portfolio_details_card_image":3547,"portfolio_details_card_text":"\u0421\u043a\u043b\u0430\u0434\u043d\u0456\u0441\u0442\u044c \u043f\u0440\u043e\u0454\u043a\u0442\u0443"},{"portfolio_details_card_type":"text","portfolio_details_card_title":"\u0417\u0430\u0432\u0435\u0440\u0448\u0435\u043d\u0438\u0439","portfolio_details_card_image":null,"portfolio_details_card_text":"\u0421\u0442\u0430\u0442\u0443\u0441 \u043f\u0440\u043e\u0454\u043a\u0442\u0443"}],"portfolio_team_label":"\u041d\u0430\u0448\u0430 \u043a\u043e\u043c\u0430\u043d\u0434\u0430:","portfolio_team_members":[{"portfolio_team_member_text":"Project Manager"},{"portfolio_team_member_text":"Data Architect"},{"portfolio_team_member_text":"Marketing Automation Specialist"},{"portfolio_team_member_text":"Mobile Developer"},{"portfolio_team_member_text":"QA Engineer"}],"portfolio_solution_items":[{"media_type":"image","gif_image":"","static_image":4970,"solution_label":"\u0406\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f \u043f\u0440\u043e \u043a\u0435\u0439\u0441","solution_title":"\u0417\u0430\u043f\u0443\u0441\u0442\u0438\u043b\u0438 Salesforce Marketing Cloud \u0434\u043b\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0456\u0457 \u0442\u0430 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0456\u0437\u0430\u0446\u0456\u0457 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439 SWEET.TV","solution_points":[{"point_text":"<span style=\"font-weight: 400;\">\u0422\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043b\u0438 \u043f\u0456\u0434\u0445\u0456\u0434 \u0434\u043e \u0432\u0437\u0430\u0454\u043c\u043e\u0434\u0456\u0457 \u0437 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0430\u043c\u0438: \u0441\u0446\u0435\u043d\u0430\u0440\u0456\u0457 \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0456 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438, \u0454\u0434\u0438\u043d\u0430 CRM-\u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u0442\u0430 \u0431\u0430\u0433\u0430\u0442\u043e\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u0430 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u044f \u0432 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u043c\u0443 \u0447\u0430\u0441\u0456<\/span>","point_has_bullet":false},{"point_text":"<b>\u041d\u0430\u0448 \u043f\u0456\u0434\u0445\u0456\u0434<\/b>","point_has_bullet":false},{"point_text":"<span style=\"font-weight: 400;\">\u041f\u043e\u0447\u0430\u043b\u0438 \u0437 Discovery-\u0435\u0442\u0430\u043f\u0443: \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0456\u0437\u0443\u0432\u0430\u043b\u0438 \u0441\u0446\u0435\u043d\u0430\u0440\u0456\u0457 \u043f\u0456\u0434\u043f\u0438\u0441\u043a\u0438, \u0432\u0456\u0434\u0442\u043e\u043a\u0443, \u043f\u0435\u0440\u0435\u0433\u043b\u044f\u0434\u0456\u0432 \u0456 \u0442\u0440\u0430\u043d\u0437\u0430\u043a\u0446\u0456\u0439, \u0449\u043e\u0431 \u043f\u043e\u0431\u0443\u0434\u0443\u0432\u0430\u0442\u0438 \u043f\u043e\u0432\u043d\u0443 \u043a\u0430\u0440\u0442\u0443 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0446\u044c\u043a\u0438\u0445 \u0434\u0430\u043d\u0438\u0445. \u0412\u0438\u0437\u043d\u0430\u0447\u0438\u043b\u0438 \u043a\u043b\u044e\u0447\u043e\u0432\u0456 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u043e\u0432\u0456 \u0442\u0440\u0438\u0433\u0435\u0440\u0438. \u0421\u0430\u043c\u0435 \u0442\u0456 \u043c\u043e\u043c\u0435\u043d\u0442\u0438, \u043a\u043e\u043b\u0438 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u044f \u0441\u043f\u0440\u0430\u0432\u0434\u0456 \u0434\u043e\u0440\u0435\u0447\u043d\u0430.<\/span>\r\n\r\n<span style=\"font-weight: 400;\">\u0414\u0430\u043b\u0456 \u0430\u0434\u0430\u043f\u0442\u0443\u0432\u0430\u043b\u0438 Salesforce Marketing Cloud \u043f\u0456\u0434 \u0441\u043f\u0435\u0446\u0438\u0444\u0456\u043a\u0443 OTT-\u043c\u043e\u0434\u0435\u043b\u0456. \u041f\u0456\u0434\u043a\u043b\u044e\u0447\u0438\u043b\u0438 \u043e\u0441\u043d\u043e\u0432\u043d\u0456 \u043c\u043e\u0434\u0443\u043b\u0456 \u0442\u0430 \u0437\u0456\u0431\u0440\u0430\u043b\u0438 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u0456 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0438 \u0437\u0430 \u0442\u0438\u043f\u043e\u043c \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u044e, \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0456\u044f\u043c\u0438 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443, \u0430\u043a\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044e \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432. \u0414\u043b\u044f \u043a\u043e\u0436\u043d\u043e\u0433\u043e \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0443 \u0441\u0442\u0432\u043e\u0440\u0438\u043b\u0438 \u0432\u043b\u0430\u0441\u043d\u0456 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u043e\u0432\u0430\u043d\u0456 \u0441\u0446\u0435\u043d\u0430\u0440\u0456\u0457. CRM \u043f\u043e\u0432\u2019\u044f\u0437\u0430\u043b\u0438 \u0437 \u0443\u0441\u0456\u043c\u0430 \u043a\u043b\u044e\u0447\u043e\u0432\u0438\u043c\u0438 \u0441\u0438\u0441\u0442\u0435\u043c\u0430\u043c\u0438: \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u043e\u044e, \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0438\u043c\u0438 \u0434\u043e\u0434\u0430\u0442\u043a\u0430\u043c\u0438, \u0431\u0456\u043b\u0456\u043d\u0433\u043e\u043c, \u0441\u0430\u0439\u0442\u043e\u043c \u0456 \u0441\u0445\u043e\u0432\u0438\u0449\u0435\u043c \u0434\u0430\u043d\u0438\u0445. \u0414\u043e\u0434\u0430\u043b\u0438 push \u0456 Viber \u043a\u0430\u043d\u0430\u043b\u0438 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457, \u043d\u0430\u043b\u0430\u0448\u0442\u0443\u0432\u0430\u043b\u0438 \u0434\u0432\u043e\u0441\u0442\u043e\u0440\u043e\u043d\u043d\u044e \u0441\u0438\u043d\u0445\u0440\u043e\u043d\u0456\u0437\u0430\u0446\u0456\u044e \u043c\u0456\u0436 Salesforce \u0456 \u0431\u0430\u0437\u043e\u044e \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432.<\/span>\r\n\r\n<span style=\"font-weight: 400;\">\u041e\u043a\u0440\u0435\u043c\u043e \u0440\u043e\u0437\u0433\u043e\u0440\u043d\u0443\u043b\u0438 \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0443: \u0441\u0442\u0432\u043e\u0440\u0438\u043b\u0438 \u0437\u0432\u0456\u0442\u043d\u0456 \u043f\u0430\u043d\u0435\u043b\u0456, \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0443\u0432\u0430\u043b\u0438 \u0437\u0431\u0456\u0440 \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0438 \u0437\u0430 \u0432\u0456\u0434\u043a\u0440\u0438\u0442\u0442\u044f\u043c\u0438, \u0440\u0435\u0430\u043a\u0446\u0456\u044f\u043c\u0438 \u0442\u0430 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u043c\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0439. \u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0430 \u043a\u043e\u043c\u0430\u043d\u0434\u0430 \u043e\u0442\u0440\u0438\u043c\u0430\u043b\u0430 \u0449\u043e\u0434\u0435\u043d\u043d\u0456 \u0437\u0432\u0456\u0442\u0438 \u0434\u043b\u044f \u043f\u0440\u0438\u0439\u043d\u044f\u0442\u0442\u044f \u0440\u0456\u0448\u0435\u043d\u044c.<\/span>\r\n\r\n<span style=\"font-weight: 400;\">\u041d\u0430 \u0437\u0430\u0432\u0435\u0440\u0448\u0435\u043d\u043d\u044f \u043f\u0440\u043e\u0432\u0435\u043b\u0438 \u043d\u0430\u0432\u0447\u0430\u043d\u043d\u044f \u043a\u043e\u043c\u0430\u043d\u0434\u0438 SWEET.TV \u0456 \u043f\u0435\u0440\u0435\u0434\u0430\u043b\u0438 \u0433\u0430\u0439\u0434\u043b\u0430\u0439\u043d\u0438, \u0449\u043e\u0431 \u0437\u0430\u043f\u0443\u0441\u043a \u043d\u043e\u0432\u0438\u0445 \u0441\u0446\u0435\u043d\u0430\u0440\u0456\u0457\u0432 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439 \u0441\u0442\u0430\u0432 \u0432\u043d\u0443\u0442\u0440\u0456\u0448\u043d\u044c\u043e\u044e \u043a\u043e\u043c\u043f\u0435\u0442\u0435\u043d\u0446\u0456\u0454\u044e.<\/span>","point_has_bullet":false}],"button_text":"","button_url":""},{"media_type":"image","gif_image":"","static_image":4969,"solution_label":"","solution_title":"\u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438 \u0440\u043e\u0431\u043e\u0442\u0438:","solution_points":[{"point_text":"<span style=\"font-weight: 400;\">\u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 SWEET.TV \u0432\u0438\u0439\u0448\u043b\u0430 \u043d\u0430 \u043d\u043e\u0432\u0438\u0439 \u0440\u0456\u0432\u0435\u043d\u044c \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439 \u0437 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0430\u043c\u0438.<\/span>","point_has_bullet":false},{"point_text":"<b>\u041a\u043b\u0456\u0454\u043d\u0442 \u043e\u0442\u0440\u0438\u043c\u0430\u0432:<\/b>","point_has_bullet":false},{"point_text":"<span style=\"font-weight: 400;\">CRM-\u0441\u0438\u0441\u0442\u0435\u043c\u0443 Salesforce Marketing Cloud, \u0430\u0434\u0430\u043f\u0442\u043e\u0432\u0430\u043d\u0443 \u043f\u0456\u0434 OTT-\u043c\u043e\u0434\u0435\u043b\u044c;<\/span>","point_has_bullet":true},{"point_text":"<span style=\"font-weight: 400;\">\u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u043e\u0432\u0430\u043d\u0456 email-, push- \u0442\u0430 Viber-\u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457 \u0437 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0430\u043c\u0438;<\/span>","point_has_bullet":true},{"point_text":"<span style=\"font-weight: 400;\">\u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u0456 \u0441\u0446\u0435\u043d\u0430\u0440\u0456\u0457 \u0434\u043b\u044f \u0437\u0430\u043b\u0443\u0447\u0435\u043d\u043d\u044f, \u0443\u0442\u0440\u0438\u043c\u0430\u043d\u043d\u044f \u0442\u0430 \u043f\u043e\u0432\u0435\u0440\u043d\u0435\u043d\u043d\u044f \u043f\u0435\u0440\u0435\u0434\u043f\u043b\u0430\u0442\u043d\u0438\u043a\u0456\u0432;<\/span>","point_has_bullet":true},{"point_text":"<span style=\"font-weight: 400;\">\u0433\u043d\u0443\u0447\u043a\u0443 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0456\u044e \u0437\u0430 \u0430\u043a\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044e, \u0456\u043d\u0442\u0435\u0440\u0435\u0441\u0430\u043c\u0438 \u0442\u0430 \u0442\u0438\u043f\u0430\u043c\u0438 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457\u0432;<\/span>","point_has_bullet":true},{"point_text":"<span style=\"font-weight: 400;\">\u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u0456 \u043d\u0430\u0433\u0430\u0434\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e \u0437\u0430\u0432\u0435\u0440\u0448\u0435\u043d\u043d\u044f \u043f\u0456\u0434\u043f\u0438\u0441\u043a\u0438 \u0442\u0430 \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u0456 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0456\u0457 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443;<\/span>","point_has_bullet":true},{"point_text":"<span style=\"font-weight: 400;\">\u043f\u0440\u043e\u0437\u043e\u0440\u0443 \u0430\u043d\u0430\u043b\u0456\u0442\u0438\u043a\u0443 \u043a\u0430\u043c\u043f\u0430\u043d\u0456\u0439 \u0456 \u0449\u043e\u0434\u0435\u043d\u043d\u0443 \u0437\u0432\u0456\u0442\u043d\u0456\u0441\u0442\u044c \u0434\u043b\u044f \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u043e\u0457 \u043a\u043e\u043c\u0430\u043d\u0434\u0438;<\/span>","point_has_bullet":true},{"point_text":"<span style=\"font-weight: 400;\">\u0456\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0456\u044e \u0437 \u0443\u0441\u0456\u043c\u0430 \u043a\u043b\u044e\u0447\u043e\u0432\u0438\u043c\u0438 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c\u0438 \u0442\u0430 \u0441\u0438\u0441\u0442\u0435\u043c\u0430\u043c\u0438 SWEET.TV.<\/span>","point_has_bullet":true},{"point_text":"<span style=\"font-weight: 400;\">\u0423 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0456 \u0437\u0440\u043e\u0441\u043b\u0430 \u0437\u0430\u043b\u0443\u0447\u0435\u043d\u0456\u0441\u0442\u044c \u0442\u0430 \u0434\u0438\u043d\u0430\u043c\u0456\u043a\u0430 \u043f\u043e\u0432\u0442\u043e\u0440\u043d\u0438\u0445 \u043f\u0456\u0434\u043f\u0438\u0441\u043e\u043a, \u044f\u043a\u0456 \u0442\u0435\u043f\u0435\u0440 \u0441\u0442\u0438\u043c\u0443\u043b\u044e\u044e\u0442\u044c\u0441\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u043d\u043e \u0443 \u043c\u043e\u043c\u0435\u043d\u0442, \u043a\u043e\u043b\u0438 \u0446\u0435 \u0434\u0456\u0439\u0441\u043d\u043e \u0434\u043e\u0440\u0435\u0447\u043d\u043e. \u0426\u0435 \u0434\u043e\u0437\u0432\u043e\u043b\u0438\u043b\u043e \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0443\u0432\u0430\u0442\u0438 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u044e \u0431\u0435\u0437 \u0440\u043e\u0437\u0448\u0438\u0440\u0435\u043d\u043d\u044f \u043a\u043e\u043c\u0430\u043d\u0434\u0438 \u0442\u0430 \u0432\u0437\u044f\u0442\u0438 \u043f\u0456\u0434 \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u044c \u0443\u0442\u0440\u0438\u043c\u0430\u043d\u043d\u044f \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432 \u0456, \u044f\u043a \u043d\u0430\u0441\u043b\u0456\u0434\u043e\u043a, \u0437\u0440\u043e\u0441\u0442\u0430\u043d\u043d\u044f LTV.<\/span>","point_has_bullet":false}],"button_text":"","button_url":""}],"portfolio_results_slider_type":"desktop","portfolio_results_mobile_images":null,"portfolio_results_desktop_images":null,"portfolio_show_feedback_button":true,"portfolio_feedback_preview_image":"","portfolio_feedback_video_url":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Salesforce Marketing Cloud: Implementierung | 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